Privacy policy

Privacy Policy

Last updated: 9 September 2026

Baruru.com operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Baruru.com is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us. We handle personal information in accordance with the Australian Privacy Principles under the Privacy Act 1988 (Cth). If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use and disclosure of your information as described here.

Personal Information We Collect or Process

When we use the term "personal information" we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de identified so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your name, address, billing address, shipping address, phone number and email address.
  • Financial information including credit card, debit card and financial account numbers, payment card information, transaction details, form of payment, payment confirmation and other payment details.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel, and your past transactions.
  • Communications with us including the information you include in communications with us, for example when sending a customer support enquiry.
  • Device information including information about your device, browser or network connection, your IP address and other unique identifiers.
  • Usage information including information about your interaction with the Services, such as how and when you navigate them.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.
  • Automatically through the Services including from your device when you use our products or services or visit our website, and through the use of cookies and similar technologies.
  • From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

  • Provide, Tailor and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, process your payments, fulfil your orders, remember your preferences and the items you are interested in, send notifications related to your account, process purchases, returns, exchanges and other transactions, create and manage your account, arrange for shipping, handle returns and exchanges, enable you to post reviews, and create a shopping experience tailored to you, such as recommending products related to your purchases.
  • Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as sending marketing, advertising and promotional communications by email, text message or post, and showing you online advertisements for products or services on the Services or other websites, including based on items you previously purchased or added to your cart. Marketing messages are sent in line with the Spam Act 2003 (Cth) and always include an unsubscribe option.
  • Security and Fraud Prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe or malicious activity, protect public safety, and secure our Services. If you register an account, you are responsible for keeping your credentials safe. We strongly recommend that you do not share your username, password or other access details with anyone else.
  • Communicating with You. We use your personal information to provide customer support, to be responsive to you, to deliver effective services and to maintain our business relationship with you.
  • Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation or other adversarial legal proceedings, and to enforce or investigate potential breaches of our terms or policies.

How We Disclose Personal Information

In certain circumstances we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

  • With Shopify, vendors and other third parties who perform services on our behalf, for example IT management, payment processing, data analytics, customer support, cloud storage, fulfilment and shipping.
  • With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalised advertising with third party services based on your online activity with different merchants and websites. Our business and marketing partners use your information in accordance with their own privacy notices. You may ask us not to share information about you for targeted advertising based on your online activity across different merchants and websites.
  • When you direct or request us, or otherwise consent to our disclosure of certain information to third parties, for example to ship you products or through your use of social media widgets or login integrations.
  • With our affiliates or otherwise within our corporate group.
  • In connection with a business transaction such as a merger or insolvency, to comply with any applicable legal obligations (including responding to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, to help protect, grow and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our store, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, along with other merchants and with Shopify. In these circumstances Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over the use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness or reliability of information found on them. Information you provide in public or semi public venues, including information you share on third party social networking platforms, may also be viewable by other users of the Services or users of those platforms. Our inclusion of such links does not, by itself, imply any endorsement of the content on those platforms or of their owners or operators, except as disclosed on the Services.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of 16. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the details below to request that it be deleted.

Security and Retention of Your Information

We take reasonable steps to protect the personal information we hold from misuse, interference, loss and unauthorised access, modification or disclosure. Please be aware that no security measure is perfect or impenetrable and we cannot guarantee perfect security. In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to send us sensitive or confidential information.

How long we retain your personal information depends on factors such as whether we need the information to maintain your account, to provide you with the Services, to comply with legal obligations, to resolve disputes or to enforce other applicable contracts and policies. When we no longer need it, we take reasonable steps to destroy or de identify it.

Your Rights and Choices

Under the Australian Privacy Principles and other applicable laws, you may have some or all of the rights listed below in relation to your personal information. These rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

  • Right to Access. You may request access to the personal information we hold about you.
  • Right to Correct. You may request that we correct personal information about you that is inaccurate, out of date, incomplete, irrelevant or misleading.
  • Right to Delete. You may request that we delete personal information we hold about you, subject to our legal and accounting obligations.
  • Right of Portability. You may request a copy of the personal information we hold about you and ask us to transfer it to a third party, in certain circumstances and with certain exceptions.
  • Managing Communication Preferences. We may send you promotional emails, and you may opt out at any time using the unsubscribe link in our emails. If you opt out, we may still send you non promotional emails, such as messages about your account or orders you have placed.
  • Anonymity. Where it is lawful and practicable, you may deal with us anonymously or under a pseudonym. Please note that we cannot process and deliver an order without your contact and delivery details.

You may exercise any of these rights where indicated on the Services or by contacting us using the details provided below. To learn more about how Shopify uses your personal information and any rights you may have in relation to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your request, as permitted or required under applicable law. You may also appoint an authorised agent to make requests on your behalf. Before accepting such a request we will require proof that you have authorised the agent to act for you, and we may need to verify your identity directly with you. We will respond to your request within a reasonable period, generally within 30 days.

Complaints

If you have a complaint about how we handle your personal information, please contact us using the details below and we will investigate. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.

International Transfers

Please note that we may transfer, store and process your personal information outside Australia. Our company is based in Hong Kong, and your personal information may be processed there and in other countries where we or our service providers (including Shopify) operate. Where we disclose personal information to an overseas recipient, we take reasonable steps to ensure it is handled in a manner consistent with the Australian Privacy Principles.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date and provide notice as required by applicable law.

Contact Information

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us using the details below.

Store name: Baruru.com

Company name: Ophir Commerce Systems Limited

Company address: Unit 2A, 17/F Glenealy Tower, No. 1 Glenealy, Central, Hong Kong

Company number: 79477404

Phone:+61 3 9088 0326

Email:support@baruru.com

Monday to Friday | 9:00 AM to 6:00 PM (Melbourne time)

We aim to respond to your enquiries within 24 hours.