Privacy policy
Last updated: 22 October 2026
This policy describes how Ophir Commerce Systems Limited, which runs baruru.com ("Baruru", "we", "us"), handles your personal information when you browse the site, buy from us or get in touch (together, the "Services"). We follow the Privacy Act 1988 (Cth) and the Australian Privacy Principles. Where our Terms of Service and this policy differ on personal information, this policy prevails.
Summary
We use your information to get your orders to you, answer your questions, keep the store safe and, only if you say yes, send you news and show you relevant ads. To see, fix or delete what we hold about you, email support@baruru.com with your request.
Who is responsible
Ophir Commerce Systems Limited is accountable for your personal information. You will find our company details in the final section below. Send privacy questions or requests to support@baruru.com; a member of our team replies within one working day (Monday to Friday).
Information we hold
Identity and contact: name, billing and delivery addresses, phone number and email. Orders and payments: what you buy, return or cancel, how you paid and the transaction record. Full card numbers are only ever visible to our payment providers, never to Baruru. Shopping behaviour: products you look at and add to your cart. Messages: what you write to us, for example customer service emails. Technical data: IP address, browser, device type and how you move around the site, gathered through cookies and similar tools. We may also make reasonable guesses from this data, such as which styles you are likely to enjoy.
How we collect it
You give it to us when you order, subscribe or contact us; your device shares some of it automatically, including through cookies, while you use the site; and service providers and partners who work for us pass some of it on.
What we use it for
Fulfilling orders: taking payment, delivering, handling returns and keeping you updated. Helping you: replying to questions and fixing problems. Safety: secure payments and fraud prevention. A better store: suggesting products, enabling reviews and improving the site. Marketing: newsletters when you have signed up, and ads for Baruru on other websites based on what you did in our store. Statistics: understanding how visitors use the site. Legal duties: keeping records, answering lawful requests and resolving disputes.
Who receives it
Only the people who need it for the purposes above: Shopify, which hosts our store; payment providers; delivery companies; email services; advertising and analytics partners; and customer service tools. When you place an order, we may also give your contact details, such as your email address and phone number, to our advertising partners in a hashed (coded) form so that we can measure how well our ads work. Other possible recipients are companies in our group, a buyer if the business is sold or merged, authorities where the law requires it, and anyone else you ask us to share with or agree to.
Relationship with Shopify
Our store is hosted by Shopify, which collects and processes personal information about your use of the Services in order to provide and improve them. Information you submit is shared with Shopify and with third parties that may be located in countries other than your own. To protect, grow and improve our business, we use certain Shopify features that rely on information about your interactions with our store, with other merchants and with Shopify. For these features, Shopify is responsible for processing your personal information, including responding to requests to exercise your rights. Learn more in the Shopify Consumer Privacy Policy. Depending on where you live, you can exercise certain rights through the Shopify Privacy Portal.
Overseas handling
As our company is registered in Hong Kong, your information may be held and processed outside Australia, including by the providers we use. Wherever that happens, we take reasonable steps to make sure it is protected to a standard comparable with the Australian Privacy Principles.
How long we keep it
Order records are kept for as long as accounting and tax rules say we must. Your marketing email address is kept until you unsubscribe. Everything else is kept only while we still need it for a purpose in this policy.
Keeping it safe
We take reasonable precautions, but no online system can be guaranteed 100% secure, so please avoid sending sensitive or confidential details to us through channels that are not secure.
Your choices and rights
You may ask to see the personal information we hold about you and to correct it. You may also ask us to erase it, to give you a copy in a usable format, or to stop using it for marketing. Email support@baruru.com saying what you would like done. These rights have limits, and we may turn a request down where the law permits. We may need to confirm who you are first. Someone else can make a request for you if you authorise them; we will then ask for proof of that authority. Using your rights will never lead to worse treatment.
Emails from us
Marketing emails only go to people who have agreed to receive them, in line with the Spam Act 2003. Every one of them names us as the sender and contains an unsubscribe link you can use whenever you like. Order related emails continue after you unsubscribe.
Cookies
Cookies and similar tools help us run the store (cart and checkout), keep it secure, remember settings, measure visits and show relevant ads. Anything beyond essential cookies needs your consent. Our Cookies Policy has the details.
Children
Baruru is not aimed at children and we do not knowingly collect information about them. If you are a parent or guardian and think your child has shared personal information with us, contact us and we will remove it.
Links to other sites
Links to other websites or social media lead to services we do not control. Their privacy practices are their own, so check their policies.
Making a complaint
Unhappy with how we have dealt with your information? Tell us first at support@baruru.com so we can try to put it right; we will respond within 30 days. If our answer does not resolve it, you can complain to the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.
Updates to this policy
When this policy changes, the new version and its date will appear here, and we will notify you where the law requires.
Who we are and how to reach us
Shop: Baruru
Operated by: Ophir Commerce Systems Limited (company no. 79477404)
Registered office: Unit 2A, 17/F Glenealy Tower, No. 1 Glenealy, Central, Hong Kong
Email: support@baruru.com
Phone: +61 3 9088 0326
Online form: baruru.com/pages/contact
Help centre: baruru.com/pages/faq
Opening hours: Monday to Friday, 9:00 AM to 5:00 PM (Melbourne time); Saturday and Sunday: closed
You can expect an answer from our team within 24 hours on any business day (Monday to Friday).